Instant Sales Skills Mobile Library > Presenting Your Product > Positioning into buyer's motives
The Instant Sales Skills Mobile Library from Limestone Learning Solutions helps you brush up on your sales skills wherever you are and whenever you want - use the modules to review some techniques before heading into a client meeting, or make use of downtime to explore new topics. The Library currently runs on BlackBerry devices using the Chalk Pushcast Software platform; please contact us for pricing and availability on other devices/platforms. With the Instant Sales Skills Mobile Library and Chalk Pushcast Software, the sales answers you need are at your fingertips!
In module PRE02 Positioning into buyer's motives:
The same approach doesn’t work for every customer. You need to customize the way you present your product so it will address the opportunities you’ve uncovered and the motives for buying that the customer in front of you has. In this module you’ll learn techniques to link opportunities to feature and benefits and address the individual needs of each customer.